INSIDE Automotive

  • 10:00am - 4:00pm
  • All ages
  • Nicki Shields
  • To Be Announced

Automotive Presenter Nicki Shields Presents INSIDE Automotive 2018.

Be a part of the definitive Automotive discussion, presented directly by drivers, Motorsport personalities and industry specialists. This exciting and dynamic world is brought to life in an intimate yet open forum, outlining its interaction with business, technology, marketing and it’s future.

INSIDE Automotive 2017 will feature a series of panel events focusing on applied technologies, the automotive industry and the role of marketing in motorsport. Offering thought provoking debate on the trends in electric and hybrid technologies, the future of autonomy, the impact of virtual reality and e-Sports within the industry.

In addition displays of supercars, dozens of classics, 4x4 test drives and networking with industry leaders and the chance to mix with the cream of motorsport’s fresh young talent.

10:00am-11:00am – Arrivals
11:00am-12:00pm – 21st Century Motorsport
12:00pm-13:00pm – Networking Lunch
13:00pm-14:00pm – Evolving Tech in Motorsport and Automotive
14:00pm-15:00pm – Marketing & Branding in Motorsport
15:00pm-16:00pm – Networking and Drinks
10:00am-16:00pm – Test Drives, Activities and Tours
Refreshments through the day

Drivers Attending
Karun Chandhok (F1 &C4;) Nick Tandy (FIA WEC Porsche LMP1) Sam Bird (FIA WEC LMP2 & Formula E Virgin Racing) Oliver Jarvis (Bentley Blancpain) Matt Howson (Le Mans 24hr LMP2 Champion 2015)
Oliver Webb (ELMS Champion, FIA WEC 2017)

Industry Figures Attending
Tom Gaymor (WSB Eurosport) Graham Goodwin (Daily Sportscar) John Hindhaugh (FIA WEC, Motors TV) Edd Straw (Autosport) Freddie Hunt (Racing Driver) Ant Antstead (Automotive Designer)

21st Century Motorsport
Where is motorsport today and how is it different to motorsport as it came to be known in the 20th century?

Evolving Tech in Motorsport and Automotive
How does evolving technology continue to influence the rapidly evolving automotive and motorsport industry?

Marketing and Branding
How has social media completely changed and significantly improved the potential motorsport has in engaging it’s audience and connecting products and brands with new customers?

The inaugural INSIDE Automotive was held at Hedsor House in 2016. Hedsor provides the perfect backdrop to INISDE Automotive set within 100 acres of historic parkland and Grade 11 listed gardens in Buckinghamshire – it even comes with its very own onsite 4x4 course.

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